Results: $46,000+ one month increase in renewals | Actionable Member Insights | Success Implementing AI + Human Touch
“One of the things I’ve really enjoyed about PropFuel is the fact that you can tailor the content to come from your personal email. So I get the responses [from a campaign] directly in my inbox and then can begin a dialogue with people. And a lot of times they’re expecting it to be an automated process. So when I start responding to them and talking through like, here are your different options, like “Oh I didn’t realize you that you switched jobs. Are you in between jobs? Do you need the unemployed rate?” Things that allow more of a personalized touch, it’s just been such a phenomenal success."
- Jordan Burghardt, MNA, Director of Engagement, Special Libraries Association